"In 1990, True West began reproducing Westward
Ho Rodeo China shown below. By maintaining the quality
and brand of True West, Boots and Saddle, Westward Ho and Rodeo
Patterns, we help insure that you are investing in heirloom china of
the future.
Serious collectors seek out all of Till
Goodan's work--not just the Westward Ho designed dinnerware lines. Till
Goodan was a versatile artist whose love for the rodeo and the west was
reflected in all of his work. Western decorated tablecloths, prints,
calendars, postcards, and paintings make up the wide variety of
collectibles designed by Till Goodan. Till Goodan's work is being
recreated once again by True West, with permission of his daughter,
Betty Goodan Andrews, who retains sole control of the rights to her
father's name and all of his work". --True West
Rodeo
Pattern china was originally made by the Wallace China Company in Los
Angeles between 1943 and 1964. Wallace also made other western
patterns: El Rancho, Boots & Saddle, Chuck Wagon, Lonhorn and
others. The Westward Ho Rodeo was always the most popular pattern by
Wallace. Over the years, vintage Rodeo pattern has steadily risen in
value and is highly collectible. In 1990 True West Began reproducing
Rodeo Pattern once again, maintaining the quality and trademark of the
original Wesward Ho. By purchasing True West's Rodeo Pattern you are
investing in heirloom china of the future.